ROUTINE
VITAMINS AND SUPPLEMENTS

BRAND IDENTITY/PACKAGING
(2019)



Routine is a vitamin and supplement brand designed for the overwhelmed customer who
wants to kick start their day and end their night knowing what they are putting in their body.
This brand utilizes bold and eye catching icon system for the customer’s specific vitamin and
supplement needs that is easy to understand. Routine’s supplements come in individual packs
to target one area, but also daily combinations or cocktails to target more than one area at a time.